In recent years, convolutional neural networks (CNNs) based machine learning algorithms have been widely applied in computer vision applications. However, for large-scale CNNs, the computation-intensive, memory-intensive and resource-consuming features have brought many challenges to CNN implementations. This work proposes an end-to-end FPGA-based CNN accelerator with all the layers mapped on one chip so that different layers can work concurrently in a pipelined structure to increase the throughput. A methodology which can find the optimized parallelism strategy for each layer is proposed to achieve high throughput and high resource utilization. In addition, a batch-based computing method is implemented and applied on fully connected layers (FC layers) to increase the memory bandwidth utilization due to the memory-intensive feature. Further, by applying two different computing patterns on FC layers, the required on-chip buffers can be reduced significantly. As a case study, a state-of-the-art large-scale CNN, AlexNet, is implemented on Xilinx VC709. It can achieve a peak performance of 565.94 GOP/s and 391 FPS under 156MHz clock frequency which outperforms previous approaches.