JW
Jochen Wirtz
Author with expertise in Consumer Behavior in Brand Consumption and Identification
Achievements
Cited Author
Open Access Advocate
Key Stats
Upvotes received:
0
Publications:
22
(64% Open Access)
Cited by:
9,413
h-index:
65
/
i10-index:
145
Reputation
Biology
< 1%
Chemistry
< 1%
Economics
< 1%
Show more
How is this calculated?
Recent Activity
Coauthors
W
Werner Kunz
Y
Yogesh Dwivedi
A
Anna Mattila
V
Vinh Lu
R
Rebekah Russellā€Bennett
T
Thorsten Gruber
S
Stefanie Paluch
L
Laurie Hughes
P
Paul Patterson
A
Antje Martins
Publications & Citations
Publications
Citations