KW
Karen Winterich
Author with expertise in Consumer Behavior in Brand Consumption and Identification
Achievements
Cited Author
Key Stats
Upvotes received:
0
Publications:
8
(13% Open Access)
Cited by:
2,400
h-index:
29
/
i10-index:
40
Reputation
Biology
< 1%
Chemistry
< 1%
Economics
< 1%
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Coauthors
W
William Ross
V
Vikas Mittal
K
Karl Aquino
Z
Zeynep Gürhan‐Canlı
V
Vanitha Swaminathan
M
Michael Barone
K
Kelly Haws
H
Hannah Smith
R
Rebecca Reczek
Y
Yinlong Zhang
Publications & Citations
Publications
Citations