Abstract

Abstract The current ideological education in colleges and universities is undergoing a series of changes, and the return of Chinese traditional culture to the system of ideological education in colleges and universities has become the development trend of the current ideological education. The study constructs the ARCS model of college civic education, integrating traditional culture according to the ARCS model, and improves the traditional hierarchical analysis method by introducing triangular fuzzy numbers so as to construct the evaluation index system of college civic education. The evaluation results of the ARCS model of Civic Education in Colleges and Universities, which integrates traditional culture, and its application effects on students’ civic performance and civic literacy are explored. In the three initial indexes of Teaching Content, Teaching Methods, and Teaching Effect, ARCS Civic Teaching in Colleges and Universities has a score of 0.826, 0.809, and 0.854, respectively. The scores of most of the second-level indexes are more than 0.8, and Civic Teaching in Colleges and Universities under ARCS has achieved a better evaluation result. The Civics scores of the experimental group and the control group do not have significant differences at the beginning of the experiment, and the significant p-value is 0.004 after the experiment, which is a significant difference. At the beginning of the experiment, the p-value of each Civic and Political Literacy of the two groups was greater than 0.05, and after the experiment, the p-value of each Civic and Political Literacy of the two groups was less than 0.05. The ARCS model of Civic and Political Education in Colleges and Universities, which integrates traditional culture, significantly improves the civic and political achievements and civic and political literacy of students.