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Marketing actions can modulate neural representations of ... | ResearchHub
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Marketing actions can modulate neural representations of experienced pleasantness
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Authors
Hilke Plaßmann
4 more
Hilke Plaßmann
•
Baba Shiv
2 more
•
Antonio Rangel
Published
January 15, 2008
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Journal
Proceedings of the National Academy of Sciences
Topics
Mathematics
Neuroscience
Cognitive Neuroscience
Sensory Systems
Business
Show all topics
DOI
10.1073/pnas.0706929105
Other Formats
PDF
Supporters
Support the authors with ResearchCoin
Tip RSC
Journal
Proceedings of the National Academy of Sciences
Topics
Mathematics
Neuroscience
Cognitive Neuroscience
Sensory Systems
Business
Show all topics
DOI
10.1073/pnas.0706929105
Other Formats
PDF